On Page SEO tips to help you rank

We're not going to waste your time with a long drawn out intro. Lets get right to the stuff you care about.

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Schema Markup

What Is Schema Markup? Schema markup is a code that you put on your website to help search engines return more informative results for users. It helps your website's listings stand out with rich snippets, which can significantly increase click-through rates.

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Types of Schema:

• FAQ Schema: Helps Google understand questions and answers on your page, displaying them directly in search results.
• Review Schema: Highlights ratings and reviews in search results, building trust even before a visitor clicks on your website.

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Generating and Implementing Schema:

1. Use tools like Google's Structured Data Markup Helper to generate schema markup by selecting your data type and pasting in your URL.
2. Add the generated JSON-LD code to the Custom Code section of your Webflow site's settings or directly on specific pages for targeted content.

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Importance of Schema: Schema markup boosts your visibility in search results, making your site more likely to be clicked on. It provides search engines with precise information on what your content is about, improving content targeting and user experience.

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So what do I do now? Put the general structure of your CMS into chatGPT and ask it to generate schema for you. It's really that easy. Takes 30 minutes max to tweak it and then you get those SEO points forever.

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Here's the Schema our home page has:

<script type="application/ld+json">
{
 "@context": "https://schema.org",
 "@type": "ProfessionalService",
 "name": "Yes Chef Studios",
 "url": "https://yeschef.studio",
 "logo": "https://cdn.prod.website-files.com/64787fbee2b1b054208cee3c/6481f4c1d75f381108542522_Webby.png",
 "image": "https://cdn.prod.website-files.com/64787fbee2b1b054208cee3c/6481f2bbf6d43dca1a501224_OG%20IMAGE.webp",
 "description": "Yes Chef Studios - Cook fast, Cook well with our expert Webflow development. We deliver high-quality Webflow websites fresh to your door. Specializing in Webflow design, Webflow development, and delivering top-notch digital solutions.",
 "serviceType": "Webflow Development",
 
 "telephone": "+1-800-123-4567",
 "email": "james@yeschef.studio",
 "openingHours": "Mo,Su 00:00-23:59",
 "priceRange": "Starting at €3500",
 "sameAs": [
   "https://webflow.com/@Yeschefstudios",
   "https://goo.gl/maps/DdzQe1EjhfnknMKu7"
 ],
 "founder": [
   {
     "@type": "Person",
     "name": "James Battye"
   },
   {
     "@type": "Person",
     "name": "Brandon Horvatic"
   }
 ],
   "aggregateRating": {
   "@type": "AggregateRating",
   "ratingValue": "5",
   "reviewCount": "2",
   "bestRating": "5",
   "worstRating": "1"
 },
 "review": [
   {
     "@type": "Review",
     "author": {
       "@type": "Person",
       "name": "Wells Douraghy"
     },
     "datePublished": "2023-07-17",
     "reviewBody": "Working with James and Yes, Chef Studios was the one of the best experiences possible. As the founder of a startup, I've worked with plenty of studios and never before had such incredible results. The design, the execution, and the communication were all beyond incredible. I couldn't recommend them more highly.",
     "reviewRating": {
       "@type": "Rating",
       "bestRating": "5",
       "ratingValue": "5",
       "worstRating": "1"
     }
   },
   {
     "@type": "Review",
     "author": {
       "@type": "Person",
       "name": "Marc Andrews"
     },
     "datePublished": "2023-07-27",
     "reviewBody": "Working with Yes Chef Studios was an absolute pleasure. Brandon & James were extremely friendly and very responsive, making the entire process smooth and efficient. Their turnaround time and quality of work was extremely impressive. The onboarding process was seamless, thanks to their helpful guidance. I will definitely use Yes Chef Studios for any future webflow projects and can highly recommend their services!",
     "reviewRating": {
       "@type": "Rating",
       "bestRating": "5",
       "ratingValue": "5",
       "worstRating": "1"
     }
   }
 ]
}
</script>

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Page Performance and Optimization

Optimizing your website's loading speed and performance is crucial for both user experience and SEO. Refer to our comprehensive guide and free checklist for detailed steps on image optimization, minimizing CSS and JavaScript, leveraging browser caching, and more. Key points include:

• Image Optimization: Use tools to compress images without losing quality. Naming images with SEO-friendly terms can also improve your site's search relevance.
• Reducing Load Time: Minimize HTML, CSS, and JavaScript file sizes. Utilize Webflow's built-in tools and settings for optimal performance.

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We have created a free Webflow performance checklist that you can use on your own website! You can check that out here!

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Clear and Accurate HTML Semantics

HTML semantics involve using the correct HTML tags (like <section>, <article>, and <aside>) for your content. This not only helps with SEO but also ensures your site is accessible to users with disabilities. Proper use of headings (<h1> through <h6>) organizes your content and aids in its understanding by search engines.

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ARIA Labels and Accessibility

Accessible Rich Internet Applications (ARIA) labels help improve your website's accessibility, making it more usable for people with disabilities. ARIA labels provide screen readers with the context or description of an element's purpose, enhancing the overall user experience. Implementing ARIA labels correctly can positively impact your SEO as search engines favor accessible websites.